{"id":20739,"date":"2025-07-30T15:40:05","date_gmt":"2025-07-30T20:40:05","guid":{"rendered":"https:\/\/fieldnation.com\/?p=20739"},"modified":"2025-08-25T10:27:03","modified_gmt":"2025-08-25T15:27:03","slug":"2025-field-service-mid-year-update","status":"publish","type":"post","link":"https:\/\/fieldnation.com\/resources\/2025-field-service-mid-year-update","title":{"rendered":"What\u2019s shaping field service in the second half of 2025"},"content":{"rendered":"<a name=\"at-a-glance\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"at-a-glance\">At a glance<\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Field service trends for the first half of 2025<\/b><span style=\"font-weight: 400;\"> included continued growth in sectors such as data centers, AV systems, Windows upgrades, and low-voltage cabling.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Retail-driven field service work remains steady<\/b><span style=\"font-weight: 400;\">, with remodels and system upgrades tied to store closures and new tenant activity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Break\/fix and lifecycle services are on the rise<\/b><span style=\"font-weight: 400;\">, as organizations shift from capital projects to maintaining existing systems.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Key field service challenges in 2025 include<\/b><span style=\"font-weight: 400;\"> tariffs, high interest rates, and technician shortages\u2014factors that also shape 2026 planning.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graphic_1.1-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18665 size-full\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graphic_1.1-1.png\" alt=\"\" width=\"1200\" height=\"490\" srcset=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graphic_1.1-1.png 1200w, https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graphic_1.1-1-768x314.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">As we move into the second half of 2025, the themes are familiar: economic uncertainty, cost pressure, and market volatility. Yet, field service demand continues to grow in many categories.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here&#8217;s a look at the tailwinds supporting field service activity\u2014and the headwinds that could limit it.<\/span><span style=\"font-weight: 400;\">Tailwinds create field service opportunities<\/span><\/p>\n<h3><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20752\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/Tailwinds.svg\" alt=\"\" width=\"26\" height=\"25\" \/> Growth areas to watch<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Many segments of field service are expanding, even in a cautious market. <\/span><a href=\"https:\/\/fieldnation.com\/resources\/rising-demand-data-centers-field-service\"><span style=\"font-weight: 400;\">Data centers<\/span><\/a><span style=\"font-weight: 400;\"> remain a bright spot, fueled by ongoing investment in cloud infrastructure and AI capabilities. The global data center construction market will grow at 11.8% through 2030, <\/span><a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/data-center-construction-market\"><span style=\"font-weight: 400;\">according to industry estimates<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-19615 aligncenter\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graph_8.1-3.png\" alt=\"\" width=\"800\" height=\"546\" srcset=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graph_8.1-3.png 800w, https:\/\/fieldnation.com\/wp-content\/uploads\/2024\/07\/graph_8.1-3-768x524.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Other work types\u2014such as physical <\/span><a href=\"https:\/\/fieldnation.com\/resources\/physical-security-growth\"><span style=\"font-weight: 400;\">security systems<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/fieldnation.com\/resources\/av-trends-2024\"><span style=\"font-weight: 400;\">AV upgrades<\/span><\/a><span style=\"font-weight: 400;\">\u2014show continued demand. AV is already tracking ahead of last year, with over 37,000 work orders completed in the first half of 2025, reflecting renewed investment in meeting rooms and digital signage.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/fieldnation.com\/resources\/windows-10-ending\">Windows device work<\/a> is surging, driven by concerns about tariff-related price increases and the upcoming <\/span><a href=\"https:\/\/www.zdnet.com\/article\/cant-upgrade-your-windows-10-pc-here-are-your-options-before-it-all-ends-in-3-months\/\"><span style=\"font-weight: 400;\">end-of-life for Windows 10<\/span><\/a><span style=\"font-weight: 400;\">. More than 62,000 device-type work orders were completed in the first half of 2025, as SMBs move quickly to upgrade devices for better security and compatibility.<\/span><\/p>\n<p><a href=\"https:\/\/fieldnation.com\/resources\/skilled-cabling-work\"><span style=\"font-weight: 400;\">Low-voltage cabling<\/span><\/a><span style=\"font-weight: 400;\"> is gaining traction due to infrastructure upgrades, store reconfigurations, and rising demand for connected environments. Nearly 56,000 work orders for cable testing and runs have already been completed in 2025.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Steady demand from retail store activity<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Retail continues to be a key driver of field service work, even as store openings and closures reshuffle the landscape. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><a href=\"https:\/\/nrf.com\/media-center\/press-releases\/census-retail-sales-data-shows-consumers-seeing-their-way-through-tariffs-but-impact-could-come-later\"><span style=\"font-weight: 400;\">Core retail sales have grown 4.2% year-over-year<\/span><\/a><span style=\"font-weight: 400;\">, according to the National Retail Federation. <\/span><a href=\"https:\/\/www.retaildive.com\/news\/retail-store-closures-outpace-openings-2025\/738105\/\"><span style=\"font-weight: 400;\">Over 9,900 store closures<\/span><\/a><span style=\"font-weight: 400;\"> have been announced since early 2024, but many of these were long-expected exits from struggling brands. Meanwhile, space vacated by these closures is already attracting new tenants.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This activity fuels consistent demand for decommissioning, remodels, and system upgrades, particularly across signage, cabling, POS, and access control. For field service teams, the work remains steady, even if the banners above the doors are changing.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Increased focus on lifecycle services<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">With some large capital projects on hold, many businesses are shifting to maintenance and repair. <\/span><a href=\"https:\/\/fieldnation.com\/resources\/break-fix-work-strengthen\"><span style=\"font-weight: 400;\">Break\/fix<\/span><\/a><span style=\"font-weight: 400;\"> work, preventative maintenance, and asset extension services are seeing renewed interest. This shift allows service organizations to strengthen relationships by helping customers keep existing systems running reliably.<\/span><\/p>\n<p><a href=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/1620_02_blog_image.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-20741\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/1620_02_blog_image.jpg\" alt=\"\" width=\"832\" height=\"241\" srcset=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/1620_02_blog_image.jpg 1200w, https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/1620_02_blog_image-768x223.jpg 768w\" sizes=\"auto, (max-width: 832px) 100vw, 832px\" \/><\/a><\/p>\n<a name=\"headwinds-pressure-business-investment\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"headwinds-pressure-business-investment\"><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20749\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/Headwinds.svg\" alt=\"\" width=\"25\" height=\"23\" \/> Headwinds pressure business investment<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">Impacts from trade shifts<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Recent trade policy shifts, such as <\/span><a href=\"https:\/\/fieldnation.com\/resources\/field-service-urgency\"><span style=\"font-weight: 400;\">tariffs<\/span><\/a><span style=\"font-weight: 400;\">, are raising costs for imported equipment and materials across the field service landscape. <\/span><span style=\"font-weight: 400;\">Some companies accelerated purchases earlier in the year, while others are waiting out the uncertainty. Either way, the ripple effects are slowing project timelines and increasing cost sensitivity across the board.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">High cost of capital and macroeconomic strain<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Borrowing costs remain elevated, with interest rates between 4.5% and 5%. The Federal Reserve has <a href=\"https:\/\/www.reuters.com\/business\/fed-set-hold-rates-steady-middle-east-crisis-tariffs-cloud-outlook-2025-06-18\/\">he<\/a><\/span><a href=\"https:\/\/www.reuters.com\/business\/fed-set-hold-rates-steady-middle-east-crisis-tariffs-cloud-outlook-2025-06-18\/\"><span style=\"font-weight: 400;\">ld rates steady<\/span><\/a><span style=\"font-weight: 400;\">, and it is concerned that lowering rates could reignite inflation. At the same time, <\/span><a href=\"https:\/\/www.bea.gov\/news\/2025\/gross-domestic-product-1st-quarter-2025-third-estimate-gdp-industry-and-corporate-profits\"><span style=\"font-weight: 400;\">first-quarter GDP fell 0.2%<\/span><\/a><span style=\"font-weight: 400;\">, partly due to a surge of imports ahead of price increases. <\/span><a href=\"https:\/\/www.wsj.com\/economy\/economists-see-lower-recession-risk-and-stronger-job-growth-wsj-survey-10d6e476?gaa_at=eafs&amp;gaa_n=ASWzDAgF5fsRxbxoBZVAjZpI8Sk_EdEg5rw7mjHZKr9hv422DgjsJTUYXdn2DJZRL6A%3D&amp;gaa_ts=6878e779&amp;gaa_sig=W9MxkkoMBwYUgLXgAMQ9SwdcD1wAHtnzKCfQXSPgyTkzwIaOJ4lpIieVm2-i2I6Wwy6ISly7qQiEYBGUZs5c6Q%3D%3D\"><span style=\"font-weight: 400;\">Economists surveyed by the Wall Street Journal<\/span><\/a><span style=\"font-weight: 400;\"> now see a 33% chance of recession, up from 22% earlier this year. These factors are causing many businesses to delay or scale back spending on field service projects.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Persistent technician shortages<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Labor remains a constraint. While overall <\/span><a href=\"https:\/\/www.bls.gov\/news.release\/pdf\/empsit.pdf\"><span style=\"font-weight: 400;\">unemployment remains low at 4.1%<\/span><\/a><span style=\"font-weight: 400;\">, field service organizations continue to face <\/span><a href=\"https:\/\/fieldnation.com\/resources\/labor-shortage-field-service?cta=pathfactory\"><span style=\"font-weight: 400;\">technician shortages <\/span><\/a><span style=\"font-weight: 400;\">in certain skill areas and geographic regions. The challenge is most acute for complex, multi-site work and time-sensitive projects. As demand in specific sectors continues, the ability to flex labor capacity remains a key differentiator.<\/span><\/p>\n<a name=\"strategic-considerations-for-field-service-leaders\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"strategic-considerations-for-field-service-leaders\"><span style=\"font-weight: 400;\">Strategic considerations for field service leaders<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Work order activity remains strong on the Field Nation platform, with 631,000 work orders completed through June. In a shifting market, field service leaders must adjust their strategies to stay ahead<\/span><b>.<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20756\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/Dig-Deep_circle.svg\" alt=\"\" width=\"41\" height=\"42\" \/><\/p>\n<p><b>Dig deeper into market signals: <\/b><span style=\"font-weight: 400;\">Avoid relying on broad economic headlines alone. Analyze growth and contraction at the segment level to see which sectors, store types, or regions drive work and which are slowing down.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-20757\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/Strengthen-lifecycle_circle.svg\" alt=\"\" width=\"42\" \/><\/p>\n<p><b>Strengthen lifecycle services:<\/b><span style=\"font-weight: 400;\"> As capital budgets tighten, prioritize services that help customers maintain and extend existing systems. Proactive break\/fix, preventative maintenance, and performance upgrades can build stronger relationships without heavy upfront spending.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20755\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/Capacity_circle.svg\" alt=\"\" width=\"43\" height=\"43\" \/><\/p>\n<p><b>Flex your capacity:<\/b><span style=\"font-weight: 400;\"> Keep on-demand labor options in place to handle seasonal peaks, store rationalization, or project changes linked to trade policy shifts. A flexible model allows you to adjust quickly.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20754\" src=\"https:\/\/fieldnation.com\/wp-content\/uploads\/2025\/07\/speed_circle.svg\" alt=\"\" width=\"42\" height=\"42\" \/><\/p>\n<p><b>Prioritize speed: <\/b><span style=\"font-weight: 400;\">In a volatile environment, responding fast can set you apart. Completing projects ahead of pricing changes or seasonal surges positions you as a trusted partner.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Power your projects with a flexible workforce<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Field Nation makes scaling your capacity and responding to changing needs easy. <\/span><a href=\"https:\/\/fieldnation.com\/contact\"><span style=\"font-weight: 400;\">Connect with our team<\/span><\/a><span style=\"font-weight: 400;\"> to see how you can prepare for what\u2019s next.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><b>Check out these additional 2025 trends resources\u00a0 \u2192<\/b><b><br \/>\n<\/b><a href=\"https:\/\/discover.fieldnation.com\/field-intel-2025\">Dive further into these insights with the 1H2025 trends infographic<\/a><b><br \/>\n<\/b><a href=\"https:\/\/fieldnation.com\/resources\/field-service-trends-2025\"><i>Read the definitive guide to field service trends<\/i><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At a glance Field service trends for the first half of 2025 included continued growth in sectors such as data centers, AV systems, Windows upgrades, and low-voltage cabling. Retail-driven field service work remains steady, with remodels and system upgrades tied to store closures and new tenant activity. Break\/fix and lifecycle services are on the rise, [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":20746,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"xn-wppe-expiration":[],"xn-wppe-expiration-action":[],"xn-wppe-expiration-prefix":[],"footnotes":""},"content-group":[],"class_list":["post-20739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","fldn_content_category-growth","fldn_content_category-trends","fldn_content_type-blog","fldn_work_type-featured","fldn_work_type-it"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What\u2019s shaping field service in the second half of 2025 | Field Nation<\/title>\n<meta name=\"description\" content=\"Explore field service trends from the first half of 2025, including growth in AV, data centers, and Windows upgrades, alongside retail remodels and lifecycle services. 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