{"id":16097,"date":"2021-09-07T21:16:52","date_gmt":"2021-09-07T21:16:52","guid":{"rendered":"https:\/\/fieldnation.com\/resources\/architecture-of-work\/"},"modified":"2025-06-26T13:36:03","modified_gmt":"2025-06-26T18:36:03","slug":"architecture-of-work","status":"publish","type":"post","link":"https:\/\/fieldnation.com\/resources\/architecture-of-work","title":{"rendered":"It&#8217;s time to think about the architecture of work"},"content":{"rendered":"<p><em>By Shawn Fields, Senior Field Services Strategist, Field Nation<\/em><\/p>\n<p><span style=\"font-weight: 400;\">Convention is an innovation killer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Convention dictates that we do things the same way we\u2019ve always done them, even though there\u2019s often a better way of doing them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are plenty of reasons for sticking to convention, of course. People are often so busy <\/span><i><span style=\"font-weight: 400;\">doing<\/span><\/i><span style=\"font-weight: 400;\"> their job that they just don\u2019t have the time to <\/span><i><span style=\"font-weight: 400;\">improve<\/span><\/i><span style=\"font-weight: 400;\"> their job. For years, I\u2019ve referred to this as being \u201ctoo busy working \u2018in\u2019 the business to work \u2018on\u2019 the business.\u201d<\/span><\/p>\n<blockquote><p><strong>People are often so busy <i>doing<\/i> their job that they just don\u2019t have the time to <i>improve<\/i> their job. <\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Make no mistake, however. The fact that you aren\u2019t working \u201con\u201d the business doesn\u2019t mean your competition isn\u2019t. Plenty of businesses find themselves outpaced by their competition because they were so busy executing that they let the world pass them by and got \u201cout-innovated\u201d often making them obsolete.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Convention also causes corporate inertia \u2013\u00a0the inability to move off of status quo. Unfortunately, status quo has a shelf life. A tremendous amount of energy is required to overcome our tendency to do things the way we\u2019ve always done them. Innovators willing to transform and overcome the associated risks are few and far between.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So why bother? Why is this important? Why is it imperative now to overcome convention and corporate inertia to examine doing things differently and making progress vs. doing things the way they\u2019ve always been done?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The<\/span><b> future of work<\/b><span style=\"font-weight: 400;\">, that\u2019s why.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The changing dynamics of the workforce are forcing businesses to reexamine who does that work. Unprecedented levels of job changes, the \u201cgreat resignation,\u201d and an aging workforce (a speaker from a recent TSIA webinar referred to as \u201cthe silver tsunami\u201d) has put a premium on qualified resources.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In order to stretch the current available resources, keep them from burning out, and improve their employee experience, businesses <\/span><i><span style=\"font-weight: 400;\">are being forced to<\/span><\/i><span style=\"font-weight: 400;\"> question convention \u2013 and ask if the way they\u2019ve always done things is the way they should do things going forward.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In many cases, asking these questions are long overdue. Some conventions related to work have existed since the industrial revolution. We work from 9:00am to 5:00pm because early manufacturers needed daylight to light their factories before the advent of electricity. We have meetings because sending memos took too long. Corporate headquarters became the center of work because there were no tools that allowed remote collaboration and innovation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Those conventions are outdated.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s time to look at the architecture of work differently. And it\u2019s not enough to just automate the current work architecture. We must <\/span><i><span style=\"font-weight: 400;\">really look<\/span><\/i><span style=\"font-weight: 400;\"> at the discrete components of work and examine how they might be most effectively and efficiently performed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, the way work is prioritized needs to be reimagined. In many companies today (especially in field services), all work is done by permanent (W2) employees by default. If the W2s can\u2019t get to it, the work either waits until workers become available or until more W2s are hired.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hybrid workforces are providing a mechanism to overcome that limitation. Hybrid workforces aren&#8217;t just composed of W2\u2019s, but contractors and gig workers \u2013 even robots! Any entity that can perform work can be a component of a hybrid workforce.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s think about the basic components of work using today\u2019s conventional terms:<\/span><\/p>\n<p><strong>Work Composition<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conventional view:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Who = Why + What + How + When + Where<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In most companies, the \u201cWho\u201d is already known before the work comes in (as in: \u201call the work is going to our W2 workforce\u201d) and is assigned without regard to the nature of the work or its suitability for permanent staff.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Modern view:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Why + What + How + When + Where = Who<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In this revised view, companies will let the rationale for the work (Why), the scope of work (What), its technical requirements (How), its time requirements (When), and the location of the work (Where) determine \u201cWho\u201d does the work. In other words:<\/span><\/p>\n<p><b>Let the <\/b><b><i>work<\/i><\/b><b> determine the <\/b><b><i>workforce<\/i><\/b><b>.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In order to do that, we\u2019re going to have to start thinking about work differently. Turn the evaluation of work over to a \u201cWork Architect.\u201d Their function is to dispassionately look at the work itself, break it into its component parts, and then determine where those parts are most effectively and efficiently performed. I specifically said \u2018dispassionately\u201d because these architects have to be empowered to make decisions without any personal or professional attachment to the status quo. In other words, they have to make decisions that may <\/span><i><span style=\"font-weight: 400;\">defy<\/span><\/i><span style=\"font-weight: 400;\"> convention. Overcoming an entrenched corporate culture that dictates how work is performed \u2013 and <\/span><i><span style=\"font-weight: 400;\">who<\/span><\/i><span style=\"font-weight: 400;\"> performs it \u2013 will be challenging.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The simple fact is, however, that without this discipline companies will find themselves less and less competitive in comparison to those companies that embrace this change. In a <a href=\"https:\/\/www.forbes.com\/sites\/larryenglish\/2021\/08\/17\/how-we-work-has-forever-changed-its-time-for-leadership-skills-to-catch-up\/\" target=\"_blank\" rel=\"noopener\">recent article, Forbes said<\/a>, \u201cThat\u2019s a lot of change to take in, but one thing is for certain. The old school model of corporate leadership will no longer work. <\/span><b>Leaders who insist on an outdated, hierarchical, in-person style of management will not be able to compete in the new war for talent.<\/b>\u201d<\/p>\n<blockquote><p><b>Leaders who insist on an outdated, hierarchical, in-person style of management will not be able to compete in the new war for talent.<\/b><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Interestingly enough, companies don\u2019t hesitate at all to automate every piece of field work they can today via AI and RPA. What they don\u2019t seem to realize is that they\u2019re already performing this necessary evaluation to determine whether work can be automated. What is the difference in determining whether work can be moved to the talent marketplace?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As I stated earlier, the status quo has a shelf life, and trust me, your competitors get that. Evaluate the \u201cwhy\u201d of workforce ecosystems and determine how to transition to this more flexible and innovative work deployment model. Position your company to enjoy the lower costs, the improved employee experience and the improved competitive position of a market competitive workforce ecosystem labor model.<\/span><\/p>\n<hr \/>\n<p><em>Shawn Fields brings more than 30 years of IT industry experience to Field Nation \u2014 with expertise aiding clients in retail, financial services, manufacturing, life sciences, food and beverage, state government, IT, and utilities. He has successfully led the entire spectrum of IT services in the outsourcing arena, advising notable clients like Intel, GE, Citi, NASA, Rockwell Automation, Coca-Cola, Honeywell, AT&amp;T, Bank of America, Booz Allen Hamilton, SunTrust, Georgia-Pacific, Southern Company, Levi, and BMW. Additionally, Shawn had led innovation, design thinking, and digital transformation projects for large clients across multiple continents.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The way we work is changing, and it&#8217;s time to rethink some of the fundamentals of labor strategy. By updating the architecture of work, organizations can allow the work to determine the worker.<\/p>\n","protected":false},"author":51,"featured_media":16715,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"xn-wppe-expiration":[],"xn-wppe-expiration-action":[],"xn-wppe-expiration-prefix":[],"footnotes":""},"content-group":[],"class_list":["post-16097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","fldn_content_type-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>It&#039;s time to think about the architecture of work | Field Nation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fieldnation.com\/resources\/architecture-of-work\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"It&#039;s time to think about the architecture of work\" \/>\n<meta property=\"og:description\" content=\"The way we work is changing, and it&#039;s time to rethink some of the fundamentals of labor strategy. 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