{"id":16036,"date":"2020-12-10T18:26:47","date_gmt":"2020-12-10T18:26:47","guid":{"rendered":"https:\/\/fieldnation.com\/resources\/marketsmart-pr\/"},"modified":"2025-02-03T04:06:25","modified_gmt":"2025-02-03T09:06:25","slug":"marketsmart-pr","status":"publish","type":"post","link":"https:\/\/fieldnation.com\/resources\/marketsmart-pr","title":{"rendered":"Industry-first pricing and coverage intelligence tool"},"content":{"rendered":"<p>MINNEAPOLIS &#8212; (<a href=\"https:\/\/www.businesswire.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">BUSINESS WIRE<\/a>) &#8212; For the first time ever, Managed Service Providers (MSPs) will now have access to real-time, marketplace-wide pricing and coverage data through a new web-based tool from Field Nation \u2013 the leading field service marketplace \u2013 called MarketSmart\u2122 Insights. The new tool provides MSPs with data from millions of field service jobs posted on Field Nation to help them bid more competitively, win more work, protect margins, and identify growth opportunities.<\/p>\n<blockquote>\n<p id=\"pull-quote\">\u201cOne of the key challenges MSPs have is pre-sales effectiveness\u201d<\/p>\n<\/blockquote>\n<p>said Wael Mohammed, EVP Product, Field Nation. \u201cIf sales teams bid too high in an effort to protect margins, they\u2019re less competitive. If they bid too low in an effort to win the work, they compromise profitability. The only way to solve this trade-off is using real-time, location-based pricing data to determine the precise sweet spot between competitiveness and profitability.\u201d<\/p>\n<p>Whereas previously MSPs were limited to their own historical data when it came to pricing bids and assessing coverage, MarketSmart Insights provides business intelligence from across Field Nation\u2019s marketplace that can be filtered by zip code, type of work, keyword, project, client, and more.<\/p>\n<p>\u201cMarketSmart Insights has saved me several hours a week,\u201d said an operations manager at a leading telecom services company. \u201cResponding to RFPs used to require a lot of spreadsheets, and now it just takes a few clicks.\u201d<\/p>\n<p>With over 100,000 IT technicians across the United States and Canada registered on Field Nation, and more than 1 million work orders completed annually, MarketSmart Insights offers access to tens of millions of pricing and coverage data points to help MSPs plot out a path for maximizing profitability in 2021 and beyond.<\/p>\n<p>\u201cWe used to pay technicians $75 an hour across the board,\u201d said the founder of a nationwide technology solutions firm. \u201cMarketSmart Insights quickly showed us we were overpaying in several geographies, so we\u2019ve adjusted our pricing to improve our margins without sacrificing quality.\u201d<\/p>\n<p>\u201cLabor rates can vary by 15-20 percent depending on geography,\u201d said Field Nation\u2019s Mohammed. \u201cIf you\u2019re only relying on your own historical data, and not bidding based on real-time, location-based intelligence, it could mean the difference between profitability and loss \u2013 especially if your competition has it and you don\u2019t.\u201d<\/p>\n<p>For more information, visit\u00a0<a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Ffieldnation.com%2Fmarketsmart&amp;esheet=52344975&amp;newsitemid=20201208005961&amp;lan=en-US&amp;anchor=fieldnation.com%2Fmarketsmart&amp;index=2&amp;md5=3fc742c1975ce9089a0bdf52266dbd23\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" shape=\"rect\">fieldnation.com\/marketsmart<\/a><\/p>\n<p><b><span class=\"bwuline\">About Field Nation<\/span><\/b><\/p>\n<p>Field Nation brings companies and highly skilled technicians together to complete short-term, on-site field service work. Companies can build their flexible workforce in geographies across the U.S. and technicians can find work that fits their schedule and skill set. Our mission is to match every technician with the right job, and connect every service team to professionals who are invested in quality outcomes. Learn more at fieldnation.com<\/p>\n<p><a href=\"https:\/\/www.businesswire.com\/news\/home\/20201208005961\/en\/Field-Nation-Unveils-Industry-First-Pricing-and-Coverage-Intelligence-Tool-MarketSmart%E2%84%A2-Insights\" target=\"_blank\" rel=\"noopener noreferrer\">View the original press release<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Field Nation unveils MarketSmart\u2122 Insights, providing Managed Service Providers (MSP) access to real-time, marketplace-wide pricing and coverage data.<\/p>\n","protected":false},"author":66,"featured_media":18819,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"xn-wppe-expiration":[],"xn-wppe-expiration-action":[],"xn-wppe-expiration-prefix":[],"footnotes":""},"content-group":[],"class_list":["post-16036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","fldn_content_category-product-updates","fldn_content_type-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Industry-first pricing and coverage intelligence tool | Field Nation<\/title>\n<meta name=\"description\" content=\"Field Nation unveils MarketSmart\u2122 Insights, providing MSPs access to real-time, marketplace-wide pricing and coverage data.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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