{"id":15841,"date":"2022-06-08T20:51:13","date_gmt":"2022-06-08T20:51:13","guid":{"rendered":"https:\/\/fieldnation.com\/resources\/modis-transforms-their-business-using-marketsmart-insights-2\/"},"modified":"2025-09-23T08:09:48","modified_gmt":"2025-09-23T13:09:48","slug":"akkodis-transforms-their-business-using-marketsmart-insights","status":"publish","type":"post","link":"https:\/\/fieldnation.com\/resources\/akkodis-transforms-their-business-using-marketsmart-insights","title":{"rendered":"Akkodis transforms their business using MarketSmart Insights"},"content":{"rendered":"<a name=\"summary\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"summary\">Summary<\/h2>\n<p><a href=\"https:\/\/www.akkodis.com\/\" target=\"_blank\" rel=\"noopener\">Akkodis<\/a>\u00a0is a global leader in IT and engineering that provides professional sta\ufb03ng and consulting, project services, managed services and customized solutions. The company\u2019s 50,000 engineers and digital experts serve more than 6,000 customers in 30 countries worldwide.<\/p>\n<p><strong>Customer<\/strong><br \/>\nA global leader in engineering and R&amp;D that provides hardware and software support, network engineering, cabling and other on-site technical services.<\/p>\n<p><strong>Challenge<\/strong><br \/>\nResponding to RFPs was manual, time-consuming, and involved a lot of guesswork.<\/p>\n<p><strong>Solution<\/strong><br \/>\nMarketSmart\u2122 Insights\u2014the only tool of its kind that provides on-demand, market-wide pricing and coverage data. MarketSmart Insights is part of Field Nation Premier.<\/p>\n<p>Joe Rosenberg, Dispatch Capability Lead, has worked with Field Nation since 2018. Rosenberg currently manages the Dispatch Support Program for the company\u2019s Managed Services and Solutions group. He also partners with the sales team to present the company\u2019s dispatch capabilities to potential clients.<\/p>\n<p>&nbsp;<\/p>\n<a name=\"results\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"results\">Results<\/h2>\n<ul class=\"checklist\">\n<li class=\"check\">Used MarketSmart Insights on 20+ proposals across 6,141 work sites in the last 12 months<\/li>\n<li class=\"check\">Supported annual business growth of 200%<\/li>\n<li class=\"check\">Increased win rate with new clients by 75%<\/li>\n<li class=\"check\">Expanded business with existing clients<\/li>\n<li class=\"check\">Cut time required to create bids from days to less than an hour<\/li>\n<li class=\"check\">Used pricing and coverage data to gain a competitive advantage<\/li>\n<\/ul>\n<blockquote><p>&#8220;Working with Field Nation has enabled Akkodis to improve its win rate by 75% and supported its growth of 200% year-over-year.&#8221;<\/p><\/blockquote>\n<p>&#8211; Joe Rosenberg, DISPATCH CAPABILITY LEAD<\/p>\n<section id=\"section-6\" class=\"block custom-html bottom-negative cards trio text-dark bac-type-color bac-white\">\n<div class=\"section-content\">\n<div class=\"html-container\">\n<a name=\"streamlining-the-sales-cycle\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"streamlining-the-sales-cycle\"><strong>Streamlining the sales cycle<\/strong><\/h2>\n<p>With the help of Field Nation, Akkodis has transformed how it engages with prospects and customers. Akkodis relies on pricing and coverage data from MarketSmart Insights, a data-backed tool that helps the company streamline the bidding process and win new work.<\/p>\n<p>The Akkodis operations and sales teams partner closely once the company identi\ufb01es a potential sales opportunity. Rosenberg uses the tool to create \u201cstress tests,\u201d which allow them to determine whether they have coverage for potential work.<\/p>\n<p>\u201cThanks to MarketSmart Insights, our dispatch and sales teams are well-aligned before making a sale,\u201d he described. \u201cThe tool has proven to be tremendously valuable for helping us shorten sales cycles, protect our margins, and deliver on client commitments.\u201d<\/p>\n<blockquote><p>\u201cThanks to MarketSmart Insights, our dispatch and sales teams are well-aligned before making a sale. The tool has proven to be\u00a0<strong>tremendously valuable for helping us shorten sales cycles, protect our margins, and deliver on client commitments<\/strong>.\u201d<\/p><\/blockquote>\n<p>Once Akkodis determines they are con\ufb01dent in the coverage they see in MarketSmart Insights, the sales team can con\ufb01dently speak to the company\u2019s ability to service a job. Using the coverage and pricing data, Rosenberg formalizes their proposal, which includes speci\ufb01c pricing by skillset and their service level agreement (SLA) commitment.<\/p>\n<p>New clients tell Akkodis they have locations in certain zip codes, and Akkodis uses MarketSmart Insights to determine what technician skill levels and SLAs they can support. They also use these insights to set pricing for each skill level in a given zip code.<\/p>\n<p>\u201cThe MarketSmart data is so important because our statement of work has di\ufb00erent rate categories based on \ufb01ve key factors,\u201d Rosenberg said. \u201cFor example, if a client needs a \u2018standard level\u2019 technician for next business day service in Phoenix, Arizona, we can o\ufb00er them a speci\ufb01c hourly rate. Having the data allows us to assess whether we can support the client\u2019s needs. MarketSmart insights makes pricing across many geographies as simple as possible.\u201d<\/p>\n<p>Some Akkodis clients have hundreds, or even thousands, of locations. Previously, analyzing coverage and pricing data took weeks.<\/p>\n<p>\u201cI used to take every zip code for a project and manually see how many resources were within 30 miles of that zip code,\u201d Rosenberg added.<\/p>\n<p>\u201cThe manual process was fine when my customers had 10 zip codes. But I recently had a customer with 530 zip codes in different regions in the U.S. With Field Nation, I can run the data for 500+ zip codes in less than an hour, a process which previously took a full day.\u201d<\/p>\n<blockquote><p>\u201cWith Field Nation, I can run the data for\u00a0<strong>500+ zip codes in less than an hour<\/strong>, a process which previously took a full day.\u201d<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<a name=\"landing-new-clients\" class=\"fldn-table-of-contents-anchor\"><\/a><h2 id=\"landing-new-clients\"><b>Landing new clients<\/b><\/h2>\n<p>According to Rosenberg, MarketSmart Insights has been instrumental in securing new clients and expanding business with existing customers. Working with Field Nation has enabled Akkodis to improve its win rate by 75% and supported its growth of 200% year-over-year.<\/p>\n<blockquote><p>Working with Field Nation has enabled Akkodis to improve its win rate by 75% and supported its growth of 200% year-over-year.<\/p><\/blockquote>\n<p>\u201cWe\u2019ve definitely won new business because of the data in MarketSmart Insights,\u201d he concluded. \u201cWe can tell a client that we can support their locations on a two-day SLA, whereas other service providers cannot provide any SLA. We can only guarantee a two-day SLA because we have the data from MarketSmart Insights to back up our commitments.\u201d<\/p>\n<blockquote><p>\u201cWe\u2019ve de\ufb01nitely won new business because of\u00a0<strong>the data in MarketSmart Insights<\/strong>.\u201d<\/p><\/blockquote>\n<\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>With the help of Field Nation, Modis has transformed how it engages with prospects and customers. Modis relies on pricing and coverage data from MarketSmart Insights, a data-backed tool that helps the company streamline the bidding process and win new work.<\/p>\n","protected":false},"author":53,"featured_media":16742,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"xn-wppe-expiration":[],"xn-wppe-expiration-action":[],"xn-wppe-expiration-prefix":[],"footnotes":""},"content-group":[],"class_list":["post-15841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","fldn_content_category-growth","fldn_content_category-quality","fldn_content_type-success-story"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Akkodis transforms their business using MarketSmart Insights | Field Nation<\/title>\n<meta name=\"description\" content=\"With the help of Field Nation, Akkodis has transformed how it engages with prospects and customers. 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